Step behind the scenes of Formula 1: our reporters were at every Grand Prix in 2025, including the United States. Not just online, but in our magazine, we share our experiences. Part 19 of 24: André Venema on meeting an old acquaintance at the new Cadillac.
Cadillac is making a splash at the American GP! The factory team, set to join Formula 1 as the twelfth team next year, is hosting a press conference on Thursday morning at a hotel near Austin airport, giving eager media a chance to get the latest updates.
On media day, Cadillac’s team principal Graeme Lowdon is whisked from one TV camera to another. Around 1 PM, he’s a guest on the British pay channel Sky Sports. Keeping a watchful eye from a distance, with her phone always at the ready, is Lucy Genon, who is listening intently.
Genon has returned to Formula 1 after some detours, now serving as the Head of Media & Public Relations at Cadillac. She began her career in the high-speed circus at Spyker, where I, as a reporter for AD, often crossed paths with her. She later worked for teams like Force India, Renault, and even the Women’s Tennis Association (WTA).
United States
“That’s been a while,” the Brit remarks in the paddock. When Cadillac came calling, she claims she simply couldn’t refuse. “Working for the WTA was fantastic, but Formula 1 is such an exhilarating world where there’s always so much happening. If I didn’t love it, I wouldn’t have taken this job.” It feels, she shares, as if she never left.
Genon cherishes fond memories of her time at Spyker F1, which collapsed after just one year. “Michiel and Jan Mol (owners, ed.) and later Vijay Mallya (self-proclaimed Indian ‘King of Good Times’ who took over Spyker and transformed it into Force India, ed.) brought so much energy. Almost anything was possible. We once spent three weeks in Gstaad for a team presentation, and no one knew why it took so long… Great times,” Genon reminisces.
